16 - 17 OCTUBRE 2024
PABELLÓN 9

Programa Retail Media Show

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10:15 10:30

Opening Publicis Groupe Spain & IAB Spain

RETAIL MEDIA SHOW

Marta Ruiz Cuevas, Chief Executive Officer - Publicis Groupe

Reyes Justribó, Directora General - IAB Spain
10:30 11:00

The Sales Growth Loop: Acelerar el crecimiento en este nuevo ecosistema de Retail Omnicanal - Publicis Groupe & Eris

RETAIL MEDIA SHOW

Julieta Lechuga, Data Strategy Director - ERIS

Esther Perez, Advanced Analytics Director - ERIS

Antonio Bermudez de Castro, Chief Integration Officer - Publicis Groupe Iberia

Jesús Fernández, Store Manager - Publicis Groupe
11:00 11:30

Retail Media & Gran Consumo - Carrefour, Coca-Cola Europacific Partners, Mondelēz International, Danone, Unilever

RETAIL MEDIA SHOW

Jesús Sancho Cubino, Head of Retail Media Carrefour Links Spain - Carrefour

Eva Zaera, Associate Director Digital Commercial Development - Coca Cola Europacific Partners

Adriana Sellés, Digital Business Director Iberia - Danone
11:30 12:00

Retail Media Intelligence by Shalion - La experiencia de Mahou en la toma de decisiones de inversión

RETAIL MEDIA SHOW

Susana María Larriba Arruego, eRetail Manager - MAHOU SAN MIGUEL

Valeria Bellani, Founder & CCO at Shalion - Shalion
12:00 12:30

Gestión del talento en clave Digital - Page Executive, ESIC, Impress, WiR, Publicis Groupe

RETAIL MEDIA SHOW

Leticia Rodriguez, Associate Partner Page Executive - Page Executive

José María Visconti Caparró, Marketing Category Director - ESIC

Pablo de Porcioles, Director de Comunicación y Estrategia Global - Impress

Ana Arias, Chief Talent Officer Iberia - Publicis Groupe

Cristina Delgado, Fundadora y Presidenta - Women in Retail
12:30 13:00

Camper y CJ Affiliate, un caso de éxito de marketing de afiliados

RETAIL MEDIA SHOW

Paloma Lumbreras, Country Manager - CJ Affiliate Spain

María Florit, Head of Camper- Digital & E-Commerce - CAMPER
13:00 13:30

Innovación en Commerce: phygital, pagos y convenience - Time Out, The Sensory Lab, Visa, Westfield Rise, Bizum, Rubricae

RETAIL MEDIA SHOW

Mabel Mas, Managing Director de Time Out Spain & France - Time Out

Isidro Sanchez-Crespo, Director Máster Universitario Marketing Universidad Europea/ CEO The Sensory Lab - The Sensory Lab

Marcela Álvarez, Executive MBA / Deputy Head of Westfield Rise Spain - Westfieldrise

Lorena Poza, Responsable de Marketing y Comunicación - Bizum

Mariano de Mora, Socio fundador - Rubricae

Elena Tamarit, Lab - Visa
13:30 14:00

Retail Media. Analizando la tercera ola- Webloyalty

RETAIL MEDIA SHOW

Eduardo Esparza, VP General Manager Iberia & Brazil - Webloyalty
15:00 15:30

The New Face of Commerce Media - Publicis Groupe

RETAIL MEDIA SHOW

Mudit Jaju, Global Commerce Media Lead - Publicis Groupe
15:30 16:00

Digital, Retail Media & Marcas. Un futuro por construir - IAB Spain, Mahou San Miguel, Vorwerk, Philips Hue, Glovo

RETAIL MEDIA SHOW

Salvatore Cospito, Editorial Board & Consultant - Programmatic Spain

Francisco Javier Herrero-Velarde Exner, Director New Business - MAHOU SAN MIGUEL

Menchu Picazo, eBusiness Manager - Vorwerk Spain

Nuno Póvoa, Online Senior KAM & eCommerce Manager - Philips Hue

Carolina de Ganay, Manager of Brands Marketing - Glovo
16:00 16:30

Dominando Retail Media: Acelerando el éxito del Retail Media con Skai

RETAIL MEDIA SHOW

María Donés Gordillo, Sales Director Southern Europe - Skai
16:30 17:00

Marcas y D2C: El Reto de Tecnología y Escala - Shopify, NDL-Pro Health, Stellantis, Foreo

RETAIL MEDIA SHOW

Gonzalo Torres Serrano, Country Lead de España - Shopify

Marcos Ortega Botella, Head of Customer Management Office - STELLANTIS Iberia

Marta Panera, FOREO - Head of marketing y comunicación en Iberia, Francia y Benelux
17:00 17:30

Omnichannel Retail Strategies - The Trade Desk

RETAIL MEDIA SHOW

Daniel Martínez-Ligero Sánchez, Director, Business Development | Spain - Portugal – Greece - The tradedesk
17:30 18:00

Cómo Mondelez impulsa su estrategia de E-Retail aprovechando el CGU - Bazaarvoice

RETAIL MEDIA SHOW

Julia Pastor González, Ecommerce Activation Manager - Mondelez International

Juan Carlos Guerrero, Account Director - Bazaarvoice

10:15 10:30

Opening día 2 Publicis Groupe Spain & aDigital

RETAIL MEDIA SHOW

Antonio Bermudez de Castro, Chief Integration Officer - Publicis Groupe Iberia

María Lázaro, Directora de Desarrollo y Marketing - Adigital
10:30 11:00

Inteligencia Artificial aplicada a E-Retail y Amazon - Publicis Groupe

RETAIL MEDIA SHOW

Ivan Lluch, Store Manager - Publicis Groupe

Jesús Fernández, Store Manager - Publicis Groupe
11:00 11:30

El poder del Social Commerce: crea experiencias que inspiran y potencia tus ventas - Bazaarvoice

RETAIL MEDIA SHOW

Carlota Berruezo, EMEA Revenue Chief of Staff - Bazaarvoice
11:30 12:00

El futuro de (Retail) Media es Omnichannel: cómo hacerlo realidad con Skai

RETAIL MEDIA SHOW

María Donés Gordillo, Sales Director Southern Europe - Skai
12:00 12:30

Retail Media & Commerce Media ¿Hacia dónde vamos? - Webloyalty

RETAIL MEDIA SHOW

Paula Rodriguez, Sales Director Southern Europe - Webloyalty
12:30 13:00

Cómo afrontar el salto de la Internacionalización - CJ Affiliate

RETAIL MEDIA SHOW

Paloma Lumbreras, Country Manager - CJ Affiliate Spain

Abel Otero, Head of Performance & CRM - HOFF

Nacho Carnés, Marketing Director - Mariquita Trasquilá
13:00 13:30

LiveStreaming Shopping: China vs Latam vs Europa - Publicis Groupe, Fira onLive, Novoloulan

RETAIL MEDIA SHOW

Jose Luis Ferrero, Commerce Lead Iberia - Publicis Groupe
13:30 14:00

Retos de Retail Media para 2024 - theTradeDesk

RETAIL MEDIA SHOW

Daniel Martínez-Ligero Sánchez, Director, Business Development | Spain - Portugal – Greece - The tradedesk

Julia Pastor González, Ecommerce Activation Manager - Mondelez International
15:30 16:00

La importancia del eCommerce en la vida del consumidor - Gfk

RETAIL MEDIA SHOW

Mercedes Larrañaga, Senior Account Manager - GfK
16:00 16:30

Embudos multidimensionales de venta - Sales Funnel Canvas

RETAIL MEDIA SHOW

Javier Echaleku, Fundador - Sales Funnel Canvas
16:30 17:00

Artificial Inteligence & Innnovación para ganar en eCommerce - Publicis Groupe

RETAIL MEDIA SHOW

Jesús Fernández, Store Manager - Publicis Groupe

Ivan Lluch, Store Manager - Publicis Groupe