Peter Pernot-Day is a member of SHEIN’s executive team and the Head of Strategic Communications for the US. Splitting his time between San Francisco and Washington, D.C., he leads efforts focused on corporate strategy, supply chain risk management, market access, digital services, US public affairs, and ESG programs. Before joining the company, Peter held leadership roles at Mixpanel, Inc., a leading provider of data analytics software, and at Bank of the West, now BMO Harris. Peter holds a doctorate in law from Indiana University where his research focused on the intersection of law, technology, and national security. In his free time, Peter enjoys surfing and open water swimming.