
Fabio Bin
Co-Founder and CMO,
WeRoad
Fabio Bin is one of Italy’s most innovative digital marketers with a large social media following. He is Co-Founder and CMO at WeRoad and has been instrumental in establishing the brand’s recognition across Europe. An Effie Award winner, Fabio is a marketing, content, and digital product expert committed to building products people will love. Before co-founding WeRoad in 2017, Fabio was Head of Advertising at ZooCom and later Head of Marketing & Digital Innovation at startup builder, the OneDay Group. Prior roles include Digital Business & Editorial Development at Hearst and Head of Digital Advertising Marketing at RCS MediaGroup.
Sessions
-
16-Oct-2024E-SHOW KEYNOTE THEATREWeRoad Adventures in technicolor. Ideas, approach and the marketing strategy to grow and scale an international DTC travel brand